ONGOING RESEARCH ︎
Morselo
Morselo - 2017
Area : 250 Sqft
Built-up Area : 250 Sqft
Status : Completed.
Location: Powai,Mumbai
Project Description :
Small cafes demand the most and when faced with a new outlet have enormous weight of pulling in the customers. The taxing issue here is whether to focus on the food or focus on the aesthetic. We took the approach of studying the context and the brand that existed and decided we would not re brand even after the client’s wish was to change the face completely instead we decided that the people who ate from the cafe actually had a liking to the food. Given the crunch of a smaller space our only aim was to maximize the space for people to enter the location. We spread the layout as simple as possible and made sure that the only thing shining was the food.
Area : 250 Sqft
Built-up Area : 250 Sqft
Status : Completed.
Location: Powai,Mumbai
Project Description :
Small cafes demand the most and when faced with a new outlet have enormous weight of pulling in the customers. The taxing issue here is whether to focus on the food or focus on the aesthetic. We took the approach of studying the context and the brand that existed and decided we would not re brand even after the client’s wish was to change the face completely instead we decided that the people who ate from the cafe actually had a liking to the food. Given the crunch of a smaller space our only aim was to maximize the space for people to enter the location. We spread the layout as simple as possible and made sure that the only thing shining was the food.